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Your reports

Sponsored Display reports

Return by tactic (retargeting, audiences, contextual) and the products Display is shown on.

Where to find it

Follow this path:

  1. 1Ads console
  2. 2Measurement & reporting
  3. 3Sponsored ads reports
  4. 4Sponsored Display
  5. 5Campaign, Targeting, Matched target, Purchased product

Settings that matter

Same dates as the bulk file, summary time unit.

What it unlocks

Return by tactic (retargeting, audiences, contextual) and the products Display is shown on.

Optional. The audit runs without it and tells you which checks it had to skip.

If it is not recognised

Upload the file exactly as Amazon exported it, without opening and re-saving it in Excel. Re-saving can drop or rename the header row, which is what we match on.

The upload panel names the columns it looked for and the ones it found. If the report is right but the columns differ, send us the header row and we will add it.

Did this answer it? If not, send us the report name and its header row. Reach us at support@trioperspective.com.